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Why Is It Important To Engage & Motivate Employees?

In a study conducted by Gallup, it is reported that only a third of US employees are engaged at work, with half of them being “not engaged” and 16.8% are “actively disengaged”. The finding has also shown that productivity loss amounted between $450 billion to $550 billion annually. As unemployment begins to dip, organisation may find themselves facing issues with employee retention, and this force them to restructure their HR policies to put more emphasis on engagement to better retain their workers.

Why is it important to engage & motivate employees?

Engaged employees are more productive employees. They are not only focused, fully involved in matters of the company, show enthusiasm about their works but are also dedicated to organisational success and are self motivated to achieve excellence.

Indifference and nonchalance in employees affect their working performance and productivity. Low productivity and performance ability will in turn put innovation and growth of the company at risk.

Highly engaged workers will result in the following[1]:-

·        51% higher productivity

·        9% higher shareholder returns

·        16% increase in share prices

·        20-28% higher performance rating as compared to disengaged employees

·        19% increase in operating income

It is important that employees are highly engaged and motivated to perform better their roles. The formation of attachment, emotional or mental, creates a mutually beneficial end result for employee and their organisation.

“When people have the tools they need to succeed, feel good about their personal growth opportunities and receive the appropriate rewards and recognition for their contributions, it’s a win-win proposition” – Mike Rickheim, Vice President of Talent Management, Newwell Rubbermaid

Low engagement level of employees can be a result of lack of relevant knowledge in their respective roles, underappreciated and undervalued. Hence, companies who prioritise engagement and knowledge empowerment can better handle the potential changes and challenges in and out of their organisation.

Refer to article on 6 Tips to Raise Workplace Productivity

In collaboration with Monica Cornetti, Founder & CEO of Sententia Gamification Consortium, Opus Kinetic will be bringing you a 2-day training program – Gamification Concept for Engaging & Motivating Employees. Through this program, organisational development personnel, will learn the 5-step process of gamifying a learning or talent development program to create change within organisations, and many more! For more information, please visit us at or contact us at

Opus Kinetic believes that people are why organisations are successful, and giving people the knowledge to perform well at their job is integral for success. We pride ourselves as the premier provider of knowledge, offering acclaimed in-house training, leadership training courses, oil and gas training courses, courses that target health safety and environment, etc. Our training courses are well researched and updated with the latest industry trends. For more information on our professional training programs, you can visit us at


[1] Business case for employee engagement by Torben Rick

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